Interview: Kim Starr Wise Florals

Posted by on Jul 18, 2013 in Interviews | No Comments

  Kim Starr Wise is no stranger to the ALH blog. Her amazing floral designs are featured in one of our most popular posts of all times, a swamp inspired photo shoot she did with Mrs. Vintage and P.S. Creative. In running one of the most amazing and modern floral shops in New Orleans she’s ...

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Interview: Mignon Faget

Posted by on May 29, 2013 in Interviews | One Comment

  Last week Hattie, Julia and I were treated to a most inspiring peek inside the creative world of Mignon Faget. Since I can remember, my grandmother, aunts, mother and just about every New Orleans lady I can recall has worn, adored and raved about Mignon Faget’s jewelry and home designs. A New Orleans legend, ...

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Bayou Cribs: In shared workspace Beta, design fuels creativity

Posted by on Dec 22, 2012 in Career | No Comments

*This article originally appeared on Silicon Bayou News.   When it comes to shared workspaces, should form follow function? Or can design and form actually fuel innovation and creativity? That question is being answered right here in downtown New Orleans, on the second floor of the Maritime Building. Beta, which is owned and operated by local architecture ...

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Help Me Help You: A Digital Marketer’s Plea

Posted by on Nov 22, 2011 in Career | No Comments

*This post originally appeared on Talent Zoo’s Beneah The Brand blog.   It’s one of the great scenes in Jerry Maguire. We all know it. Jerry is standing there in the locker room, at his wits’ end, begging a towel-clad football player to please for the love of God just give him something to work with. ...

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The #1 Way To Ruin Your Brand

Posted by on Oct 22, 2011 in Career | No Comments

*This post originally appeared on Talent Zoo’s Beneah The Brand blog.   It’s a fact; branding is always changing. With the consistent innovation of technology and new ways to reach a target audience, the rules are constantly evolving. Your brand is about more than fancy logos and slogans. It’s about the personality of your company. When ...

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Bolster Your Brand With Gratitude

Posted by on Sep 22, 2011 in Career | No Comments

*This post originally appeared on Talent Zoo’s Beneah The Brand blog.   “Thank you.” It’s a simple enough term of endearment and one that companies have long sought to incorporate into their branding strategies. Thanking customers for their patronage is nothing new, but as more companies include social media into their business plans, they’re looking for ...

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The Rules Of Branding

Posted by on Aug 22, 2011 in Career | No Comments

*This post originally appeared on Talent Zoo’s Beneah The Brand blog.   Branding. It’s what smart businesses do when taking their marketing to the next level is the order of the day. Whether developed in-house or through an agency, crafting a public image and personality for a company is a vital step on the road ...

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Getting the Most out of Cross Channel Marketing – A Lesson in New Lead Generation

Posted by on Jul 22, 2011 in Career | No Comments

  *This post originally appeared on Talent Zoo’s Beneah The Brand blog.   Cross channel marketing. We all know we’re supposed to be doing it. Facebook pages promotions and ads, sponsored Tweets, pay per click ads, email campaigns, direct mail, billboards, QR codes — any combination of these marketing channels can be leveraged together to build ...

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Apple And The Power Of Listening

Posted by on Jul 22, 2011 in Career | No Comments

*This post originally appeared on Talent Zoo’s Beneah The Brand blog.     Finding your niche is the goal of any brand. With the death of Steve Jobs (may his greatness be always remembered) there is a plethora of articles and blogs out on Apple’s branding tactics over the years and how those efforts helped to ...

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How to Build Your Brand Online and Survive the Holidays

Posted by on Dec 22, 2010 in Career | No Comments

*This post originally appeared on Talent Zoo’s Beneah The Brand blog.   With the passing of Thanksgiving, the holiday season is fully upon us. With nagging in-laws and diet-breaking temptations everywhere you turn, surviving the season can be tricky. Building a strong brand presence through social media is no different. How much is too much? When ...

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